About Bill Reddin

Dr. William James (Bill) Reddin was one of the world's leading behavioural scientists and has developed the 3-Dimensional Theory of Managerial Effectiveness. A graduate from Harvard Business School, he was subsequently a Sloan Doctoral Fellow at the Massachusetts Institute of Technology. After 16 years of full-time university teaching, Dr. Reddin left the academic world to put his action based ideas into practice.

He is one of the best known and respected authors of management papers and books both in the North Americas and overseas. Among his many books are ‘Managerial Effectiveness’, which has been translated into six languages and ‘Effective Management by Objectives’ - both business best sellers. His numerous works have been used by over 650,000 managers. His ideas have been used to help create change in such organizations such as General Motors, Westinghouse, US Civil Service Commission, Siemens, ABN AMRO Bank, Citibank, John Player and Sons, Martin Marietta Aerospace and Falconbridge Nickel Mines.
Dr. Reddin has designed more than 40 managerial training instruments and written 19 books.
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